Customer Retention
Customers will walk if they feel unappreciatedor have negative interaction
Our retention services are designed to identify strategies and implement initiatives that keep your customers satisfied, engaged, and loyal, ultimately leading to increased customer lifetime value and improved business performance.
Losing your customers?
Overview
Stratton Blue aims to help companies retain their existing customers and enhance customer loyalty.
We help businesses implement personalized marketing approaches and mapping customer touchpoints to identify and try to make every interaction a positive experience to make customers feel valued and understood.
Every Customer interaction at each touchpoint impacts the feelings and opinions about your business
What we do?
Monitoring Attrition
Stratton Blue analyses current strategies and attempts to identify why customer attrition arises by seeing what did not work. This is useful to help develop win back strategies and focus on touch points where it was observed that customers left.
Customer Support
Improving CX Experience
We can assess and improve customer support processes to ensure quick and effective resolution of customer issues and inquiries by creating user-friendly interfaces, quick customer response services, etc
CX Design - CX Map & Journey Map
- We place ourselves in the customer’s shoes and understand what you as a customer would expect and apply the same
- By concentrating on the entire end-to-end voyage the customer takes:- Create Buyer Personas- Select Target Customer – List Touchpoints -Identify Actions – Understand Your Resources – Analyzing Customer Journey – Take Action
Developed CX Framework IGAP (Identify – Gather – Analyse – Plan)
- AS-IS CX experience ratings at various Customer Touchpoints followed by a GAP Analysis and finally a strategic road-map for improvement. Typically, the customer touchpoints can be covered under three categories, namely :♦ Pre-purchase♦ Purchase♦ Post-purchase
Competitive Analysis
- Consultants may analyze the competition to identify best practices and areas where the business can differentiate itself to retain customers effectively
- We evaluate and compare your business against your competitors to identify strengths, weaknesses, opportunities, and threats in the market. The purpose of competitive analysis is to gain valuable insights and develop effective strategies to help you gain a competitive edge and achieve business goals
Digital Marketing and Advertising Campaigns
- We can successfully develop and execute effective digital marketing campaigns for clients to retain trust and keep them interested in your business products or services
- We understand digital marketing and through ourstrategic approach, we can aid in advertising efforts on social media, blogs, SEOs, and posts through several digital platforms such as Facebook, LinkedIn, and Instagram to keep your clients glued to your business